Native Stories is live.
Native already handles the hard part of social media for you. It comes up with the ideas, designs the posts, and publishes them while you get on with running your business.
But one format was still missing. The one a lot of people open first.
You can now generate, upload, schedule, and publish Stories straight to Facebook and Instagram, right inside Native.
The format at the top of the app
Stories sit in a row along the top of Facebook and Instagram, above everything else. They are one of the most used formats on the internet, and for a lot of people they are the first thing they tap in the morning.
They are short-lived on purpose. A Story is a photo or a short video that stays up for 24 hours and then disappears. That is what makes them feel human. Less pressure to be perfect, more reason to show up often. A few Stories a week keep you at the front of the app, and at the front of your customer's mind.
Most small businesses skip them anyway. Not because they don't work, but because showing up in that row every few days is one more thing to remember, on top of everything else you already do.
Now it runs on autopilot
Turn autopilot on and Native takes it from here. It reads your brand knowledge, the same understanding of your business it already uses for the rest of your content, drafts your Stories, and schedules them to go out on their own.
You wake up to a week of Stories already planned. In your colours, in your voice, ready to go.
Or do it yourself
Autopilot is a setting, not a rule. If you would rather steer, everything is in your hands.
Generate. Ask Native for a Story and it drafts one from what it already knows about your business.
Upload. Got a photo or a clip from today? Drop it in and post it as it is.
Schedule. Line your Stories up for the days and times you want them live.
Publish. Send them to Facebook and Instagram now, or let the schedule do it for you.
All of it, some of it, or none of it. Your decision.
Facebook and Instagram, from one place
Link your accounts once and a single Story goes to both Facebook and Instagram at the same time. No exporting, no reposting, no saying the same thing twice in two different apps.
And it all lives where you already plan your posts, answer your inbox, and check your numbers. One place for the whole job, not another tab to keep open.
How to get started
Native Stories went live on Monday. Log in, make sure your Facebook and Instagram accounts are connected, and open Stories from the menu. Switch on autopilot, or make your first one by hand.
You didn't start your business to make a Story every morning. Now you don't have to.
We're just getting started.