Built for someone doing this the first time
Meta's own campaign setup assumes you already know what an objective and an ad set are. Most small businesses do not, and should not have to.
What's new
A step wizard replaces the old setup dialog
Pick the goal from a plain list, with a preview of what it means
The location step asks which country, and stops there unless you want more
A budget step that is only the budget, and only promises what Meta actually guarantees
The objective names the campaign, so you are not asked to invent one
A finish screen that tells you it worked

