Say it when AI made the post

A brand can now let people see that its posts were made with AI, across its channels.

What's new

• Turn it on or off with "AI label" under "What to post". Posts already scheduled stay as they are

• "On the picture" puts an AI mark in a corner of each still picture: AI GENERATED if a model drew it, otherwise AI MODIFIED, your own photos included

• "In the caption" ends the caption with "Made with AI", in the brand's language if it is one of 13 and otherwise in English, or with your own words. With no room for the line, the post is refused unless its pictures carry the mark

• Videos, LinkedIn documents and ads get no mark. Stories and ads get no line