Your website next to your social numbers
Analytics can now show what happened on your website on the dates you pick.
What's new
A brand owner or admin picks "Connect Google Analytics" on Analytics. The Google account needs at least Viewer access to a Google Analytics 4 property, and Native can only read the numbers
"Website traffic" shows "Active visitors", "Sessions", "Page views" and "Key events" with a daily chart. "Top traffic sources" lists the ten biggest
Each brand connects one property, so the view across all your brands leaves website totals out
Google can take time to process recent activity, and website visitors and social reach measure different things