Pins written for how people search
Native builds the visual and writes the title and description in the words people actually type into Pinterest.
Paid ads
You set a budget. Native runs the Pinterest ads.
Connect your Pinterest ad account and decide what you want to spend. Native makes the pins and launches the campaigns. Pinterest decides who sees them and which ones keep spending. A promoted pin also gets saved, so it keeps turning up in search long after the spending stops.
- Text
- Image
- Video
- Coming soon
This channel is not live yet. It is next on the roadmap, and everything below is what it will do.
What Native makes for Pinterest Ads
Campaigns it sets up and hands to Pinterest
Native sets the campaigns up and launches them. From there Pinterest decides who sees the pins and which ones keep spending.
A steady supply, not one campaign
When Pinterest stops spending on a pin, Native already has new ones ready to take its place, and surfaces recommendations as it goes.
Specs that matter
- Caption limit (characters)
- 500
- Title limit (characters)
- 100
- Aspect ratios
- 2:3 · 1:1 · 9:16
- Max video length
- 15:00
Platforms change these. Native keeps up so you do not have to.
Getting it right on Pinterest Ads
Start with a budget you will not miss
Pick a monthly number you are comfortable with, because a budget that keeps running gives Pinterest more to learn from than a big one you stop after a week.
Give it a few weeks before you judge it
Pinterest is a search engine with a long lead time, and it needs a run of data before scaling one pin up and stopping another means anything.
Send the click somewhere that matches
The page behind the pin should show the same thing in the same words, or the visit ends the moment it lands.
Questions about Pinterest Ads
Not yet. Pinterest ads are coming soon and we are building fast, but we are not naming a date. Everything Native already knows about your brand carries straight over the day the channel opens.
Three things. Add your payment card to your own Pinterest Ads Manager account, connect that account to Native, and decide a budget. Native writes the pins, builds the visuals and launches the campaigns from there.
Pinterest does. Native makes the pins and hands them to Pinterest, and Pinterest decides who sees them and which ones keep spending, get scaled or stop. Native does not hand-pick the interests or the search keywords itself. You are not expected to open Ads Manager again after you connect it.
The card stays on your own Pinterest account and the spend goes straight to Pinterest. Native never holds your ad money, the account stays yours, and you can change or stop the budget whenever you want.
The current status sits in Native's settings, so you can see what is running and what has stopped. Native puts its recommendations there too. What Native will not do is promise you a result before anything has run.
It does not vanish the way a feed ad does. People save promoted pins to their own boards, and the pin keeps surfacing in search, where the audience is often planning weeks or months before they buy.
How it works
01
Connect your ad account
Add your card in Ads Manager, then connect the account to Native.
02
Set a budget
Decide what you want to spend. Change it or stop it whenever you like.
03
Native takes it from there
Native makes the ads and keeps them coming. The platform decides who sees them.
Every other channel
Native runs them all from one place.
Ready to show up on Pinterest Ads?
Drop in your website and see real posts for your own brand, before your coffee gets cold.
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