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Native is the scheduler that writes the posts
Schedulers queue the posts you make. Native writes them, schedules them, and publishes them to 12 channels.
Native does the scheduling. A queue, approvals, and automatic publishing to all your channels: Facebook, Instagram, LinkedIn and 9 more. What changes is everything before the queue. Native researches your business and writes the posts, so there is nothing to paste in.
Schedulers charge per channel, so the price climbs every time you add one. Native Pro is one price for all 12, and the content, the autopilot and the analytics come with it.
What Native does
- Writes the posts from your website
- Schedules and publishes to all 12 channels
- Choose approval or full autopilot
- Analytics on what's working
- One price, however many channels you use
What a scheduler does
- Queues the posts you have already made
- Leaves the writing and the ideas to you
- Charges per channel, so the price grows with each one
Great fit for Native if
- You don’t have time to create content
- You want ideas and drafts, not just a queue
- You post to more than a couple of channels
- You’d rather approve than write
A scheduler may be enough if
- You already produce all your content yourself
- You post to one channel and want nothing else
Frequently asked questions
Yes. Native writes, schedules, and publishes automatically. Approve each post, or let it run on full autopilot.
No. Native replaces it. Writing, scheduling, and publishing all happen in one place.
Facebook, Instagram, LinkedIn, Instagram Stories, Facebook Stories, YouTube, Threads, Bluesky, Reddit, Pinterest, X and TikTok. Facebook and Instagram ads too.
Compare a specific tool
Named tools, compared one at a time.
Buffer
Compare Native and Buffer on content creation, scheduling, publishing control, analytics, and fit. Includes current, source-linked Buffer plan facts.
Read the comparisonHootsuite
Hootsuite gives your team a dashboard to run social from. Native does the running: it writes, schedules and publishes to all 12 channels for one flat price.
Read the comparisonSprout Social
Sprout Social reports on your social for $199 a seat. Native writes, publishes and acts on the numbers itself, for less than half of one seat.
Read the comparisonLater
Later is a visual planner for the posts you make. Native makes the posts: written, designed and published across all 12 channels.
Read the comparison