Copy that reads like an answer
An ad in ChatGPT sits next to a conversation, not in a feed. Native will write copy from your own site that answers the question instead of interrupting it.
Paid ads
Be the answer when someone asks.
Millions of people ask ChatGPT what to buy and who to trust. When advertising opens up inside ChatGPT, Native will build the ads that belong in those conversations. OpenAI decides who sees them and what keeps spending.
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- Coming soon
This channel is not live yet. It is next on the roadmap, and everything below is what it will do.
What Native makes for ChatGPT ads
Native builds it, ChatGPT places it
Native will write the copy, build the creative and launch the campaigns. OpenAI decides where the ads appear, who sees them and which ones keep spending.
Fresh creative as the format shifts
Ad placements in ChatGPT are new and will keep changing. Native replaces creative that stops performing, and anything worth a decision shows up as a recommendation.
Getting it right on ChatGPT ads
Make your site say what you do
Native writes the ads from your website. If the site is vague about what you sell, the ad will be too, so sharpen the site first.
Treat early numbers as learning
This is a brand new ad channel for everyone, the platforms included. The first months tell you what works, not what to bet everything on.
Answer the click too
Someone arriving from ChatGPT was mid-question. The page they land on should finish the answer, not start a new pitch.
Questions about ChatGPT ads
Not yet, and in practice nobody can. Advertising inside ChatGPT is only just opening up, and we would rather ship our support for it than promise a date. Everything on this page describes what Native will do once the channel is live.
Honestly, that is still taking shape. OpenAI is early with advertising and the formats will move. Native tracks the changes and keeps your creative fitting whatever applies at the time, so we will not print specs here that could be wrong next month.
Because that is where the questions go. When someone asks about your field, being present in that answer is worth more than a banner somewhere else. It is the closest thing to being recommended at the exact moment of the question.
OpenAI does. Native writes the copy, builds the creative, sets the campaigns up and launches them. ChatGPT decides which conversations they appear in and which ads keep spending, scale up or stop. Native does not target, pause or scale anything by hand.
The same as on our other ad channels. When ChatGPT ads open up, you connect your own ad account, decide a budget, and Native takes it from there. You can change the budget or stop it whenever you want, and the status of what is running sits in Native's settings.
How it works
01
Connect your ad account
Add your card in Ads Manager, then connect the account to Native.
02
Set a budget
Decide what you want to spend. Change it or stop it whenever you like.
03
Native takes it from there
Native makes the ads and keeps them coming. The platform decides who sees them.
Every other channel
Native runs them all from one place.
Ready to show up on ChatGPT ads?
Drop in your website and see real posts for your own brand, before your coffee gets cold.
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